The One Page Company is:   1. A 21^st century American company providing technical marketing expertise to individuals and companies in effective communications...giving its clients knowledge of how to create the most succinct and power communication for promoting their own interests successfully…empowering its clients to produce pre-eminent compelling proposals of one complex whole idea in which a plurality of complex components are united into a whole proposition expressed on one and only one page that is of equally mutual interest to the themselves and their target recipient. 2. A firm exploiting a new paradigm in communication in the 21^st century through the application of its proprietary “power of one” page communication algorithms for the creation of new or significantly improved marketing processes (market development) for its clients. 3. A dedicated team training results-driven people and companies in winning tactics for success with the new 21^st century rules of engagement. 4. An agency helping others “discover the Power of one” within themselves.

 

The One Page Company is gearing up to become the leading provider one-page based communication tools in the world.  We are  “branding One Page”.

 

The Company has set aggressive performance goals. To be fierce competitors. To compete and win. To have the company profitable in 2007. To enjoy revenue growth, large operating margins, and develop a free cash flow and substantial return on equity in 2009.

 

Our strategy is straightforward. First, we are stabilizing and prioritizing the market development for our one-page “proposal” products sufficient to own one-page proposal market - that is optimize the core. Second, we are using our market positions, technologies, relationships and other resources for individuals’ dynamic applications– that is to expand our market horizons. Third, we are leveraging our strong development capacity to create new channels for One-Page that complement our core business. And throughout all our activities, we are leveraging our significant smart resources and intellectual property to drive our competitive advantage.

 

 

 

Joanna Kidd Riley, Chief Executive Officer. Responsible for overall running of the Company. Previous experience: In 2003 recruited and employed by The Federal Bureau of Investigations in the International Training Unit. 2004, Started in the Cydcor Corporation (leading outsourced marketing company representing fortune 500 clients), 2005 Assistant Manager/VP Venture Marketing Solutions Inc. in Alexandria, VA leading account manager and team builder for Quill/ Staples Corporation, 2005 opened office: Marketing Basics Inc. in Cincinnati, OH as Assistant Manager/VP. 2006 CEO/President of Performance Advertising Inc. in Chicago, IL, representing the Quill/Staples Corporation, became the number one new accounts office in the country, 2005-2006 CEO/President of Performance Advertising Associates, in New York City. Number one new accounts office in the nation for Quill/ Staples Corporation and Intuit (IMS). Education: 1996-2000 attended Kent Boarding School in Kent, CT; high honors student and USA Junior National Team rower, 2000-2004 Full Scholarship athlete at University of Virginia in Charlottesville, VA, B.A. in Foreign Affairs, Varsity NCAA rower, USA National Team Chula Vista training.

 

Kirk Bevington, Chief Marketing Officer. Responsible for all retail accounts for the Company’s products. Previous experience: 2003, started in the Cydcor Corporation (largest outsourced direct sales and marketing company in North America, representing numerous Fortune 500 companies.) Helped with the expansion and opening of locations in Columbus, Ohio and Cleveland, Ohio representing Quill/Staples Corporation and also AT&T; 2004, CEO/President of Perth Acquisitions, Inc. in Charlotte, NC, representing Bell South Telecommunications. PAI, Inc. was consistently one of the top producing offices in the country for new account acquisition and also for retaining their existing customer base. 2005-2007,opened offices in Alabama, Georgia, Louisiana, Missouri and South Carolina, all of which represented Bell South/AT&T. PAI, Inc. also took part in a test pilot program for Verizon in Virginia. 2006, Cydcor's Rookie Manager of the Year. Currently resides in Charlotte, NC. Education: 1998-2002, scholarship student-athlete at Francis Marion University in Florence, SC, B.A. in History, Minor in Business, All-American soccer player; signed professional soccer contract to play in the A-League/USL Division 1.

 

Mark L. Fox Director Corporate Programs & Executive Producer World Tour. Mark is a leading authority on teaching practical creative thinking techniques for business. Mark has an undergraduate degree in Chemical Engineering with an MBA. Having held top management positions in Rocket Science, Aircraft Hydraulics, Engineering Services, Customer Service, Software, and e-Business, Mark has an extremely diversified background. He has held positions ranging from Management and Operations to Sales and Marketing and Research and Development. Some of Mark’s unique accomplishments include increasing e-business sales 600 percent in one year, receiving NASA’s highest recognition of “Launch Honoree” at the age of 23, and being the youngest person promoted to the position of Chief Engineer on the Space Shuttle program at the age of 31. Mark was also the Chairman of the “orbital debris” committee and an eight-time collegiate “All American” in Marksmanship. Mark also designed and built a 10,000-pound rocket, built his own airplane, and flies hot air balloons. Mark’s interest in creative thinking dates back to the early days of his career when good, practical, creative thinking training simply couldn’t be found. Over the years, Mark has developed a unique and practical creative thinking program that really works. The “Sly as a Fox” program was developed out of a need for an effective training program to stimulate creative thinking. The program consists of a set of practical tools that provide a fun and exciting way to learn how to think creatively.

 

Patrick G. Riley Chairman. Born in San Francisco, California, Pat Riley has always been an individualist who has followed his entrepreneurial instincts and vision to develop successful business ventures. He is a great 21st century "marketeer" for his multinational clients opening new markets and new revenue streams in complex situations. The One Page Proposal is a proprietary tool he has used for his clients and himself for 20 years. Pat graduated from Culver Military Academy high school in 1964, and received a BA from the University of California at Santa Cruz in 1968 and a BA/MA with honors from Oxford University, England in 1976. He attended the Graduate School of Business, University of London. During the past 30 years Pat has been actively engaged in international business. He has worked with some of the world's best companies on their business development and marketing. Companies such as Warner Communications, Bank of America, URS, Samsung, Fuji Photo Film, Bandai, Nippon Television Network, Uniden, Duke Solar, Boeing, and Kibun Foods have all been part of Pat's impressive clients list. He has also been an agent for Gardener Denver, Bucyrus Erie, Hoffman La Roche and John Deere for various business initiatives. Using the One Page Proposal, he has put deals together with prominent businessman as far away as Japan and Saudi Arabia, and closer to home with senators and state officials. Pat has established a network of personal friendships among business leaders, intellectuals and political leaders worldwide. Mr. Riley is a trustee of the University of California at Santa Cruz, and a past trustee of Oriel College, Oxford University, where he was the first American to be elected to the position of trustee. He has been a guest lecturer on the QE2 and the Seabourne Cruise lines. His primary residence is in his native San Francisco.

…as told by Pat Riley “ When I was a 37 year-old businessman, and Adnan Khashoggi, one of the richest men in the world, invited me to Monte Carlo to join him aboard his yacht to discuss a business proposition my company had presented to him a few months earlier. I had met Khashoggi some time before at the Mount Kenya Safari Club, where a mutual friend introduced us. Khashoggi is a uniquely personable and gracious man. I enjoyed him immensely and admired his obvious success in international business. I was looking forward to doing business with him. But here in Monaco two years later, getting around to business took awhile. I was his guest at the Hotel de Paris in Monaco for nearly a week as I awaited my turn in his schedule. While Khashoggi was busy hosting numerous guests, from the King of Jordan to the actress Brooke Shields, I was spending my days at Cap d’Antibes and other glorious spots along the French Riviera. This was the kind of waiting I could get used to.

 

Finally my time to meet with him came—at 1 o’clock in the morning. I was summoned to meet Khashoggi on his yacht in the Monte Carlo harbor. I was prepared for an in-depth discussion of the elaborate business plan my brother Tommy and I had sent to him a few months earlier concerning our company’s activities in the Horn of Africa. I was expecting him to ask detailed questions about the intricacies of our proposal, which concerned an equipment dealership I wanted to develop as a joint venture. But he had other ideas. Here is what he said: “I want to teach you how to write something very important – a one-page proposal.”

 

Those few words put me on alert: obviously I had made some kind of mistake with my business plan. At first I was shocked. Like most businessmen, I was trained to be thorough, meticulous, and detailed in my presentations. I hadn’t expected my 50-page proposal could have been too much. But here was a clear sign that it was. I wondered, was this my cue to thank him for his time and leave?

Apparently not. Not only was Khashoggi not pushing me out the door, he couldn’t have been friendlier, and it was apparent that he was in earnest: he really wanted me to understand what he was trying to say. I listened as Khashoggi continued. “The One-Page Proposal has been one of the keys to my business success, and it can be invaluable to you, too. Few decision-makers can ever afford to read more than one page when deciding if they are interested in a deal or not. This is even more true for people of a different culture or language.”

 

I could hardly miss the message. The proposal I had prepared was not suited for a man like Khashoggi—not because it lacked thoroughness, but because it lacked brevity! Following common practice, our original proposal was divided into sections—Company, Business, Risk Factors, Markets, Capitalization, Financial, Management, Recent Events, Legal, and References—and included dozens of appropriate diagrams, charts, and maps. But in preparing it, I quickly realized, we had failed to recognize an important fact about our target audience—he couldn’t take the time to digest our exhaustive proposal and make a decision. Even fifty pages—short by conventional business-plan standards—would just take too long.

 

Our proposal had failed to deliver our idea in a way that enabled Khashoggi to act. And that was a pity, as he explained, because he wanted to. He was motivated to act on our behalf for several reasons—he already had business dealings in the region, he liked us and our general idea, and, of course, he had the money. (According to his biographer, at that time Khashoggi had direct investments in 1500 enterprises and was earning two hundred thousand dollars a day from his un-invested capital.) He had been ready to move forward—until our elaborate, overwrought proposal had given him second thoughts and had frustrated his ability to make a decision. By the time I met with him, he had gotten it off his desk, passing it along to lower-level advisors for evaluation.

The second, subtler, implication of Khashoggi’s advice was that in the international arena, key decision-makers may not have sufficient language skills or cultural knowledge to evaluate an elaborate proposal. In many cases such a figure would have to refer more demanding proposals to subordinates, as Khashoggi had done—taking the proposal right off the front burner, perhaps for good.

 

Yet Adnan Khashoggi was thoughtful enough to take time to advise me on how to improve my chances. And so, for several hours in the middle of that night, aboard the most beautiful yacht in the world, one of the world’s wealthiest men carefully laid out for me the essence of writing a business proposal that a business person like him could read, digest, and act on immediately. For him the answer was a One-Page Proposal that described, in simple, clear form, the entire structure of the deal and what he was being asked to do. I knew Khashoggi knew what he was talking about, for he himself had successfully made similar proposals to kings, presidents, and the CEOs of the largest multinational corporations on earth.

 

In two hours he became a teacher as well as a friend. I left his company, enriched, at about 3 a.m., and returned home to San Francisco with a wonderful gift and a secret. 

 

The secret I learned from Khashoggi that night has since brought me revenues of over 10 million dollars. And for my clients using my one-page proposals it has generated over several hundred million dollars. I have used the principle he suggested to me to advance my business interests at home and overseas, using my own One-Page Proposal format to develop business ventures in the United States and Japan, and even to advance some private interests of my family.

 

And it was then that I knew the secret Khashoggi had shared with me should be shared with entrepreneurs everywhere, to help them convey their important propositions quickly, powerfully, and persuasively to the busy men and women who could make them happen. 

 

Even though I felt evangelical about it, I had kept the secret of the One-Page Proposal to myself for years, even as I used it as a private working practice and key element of my business style. I even improved on it after carefully studying famous One-Page Proposals in history—from the Magna Carta and the Declaration of Independence to the Arecibo Interstellar Message sent into deep space. Then a good friend and publishing mogul Judith Regan encouraged me and eventually published the secrets of the one page proposal in a book of the same name under her imprint Regan Books at Harper Collins. And the word was out and in spite of no publicity or marketing, the secret methodology of the one page proposal was spreading around the world, with translations in Japanese, Korean and Chinese. I started to get inquiries everyday from around the world. People of all ages using the One Page Proposal in a thousand different ways.

 

 

So I wrote the book. And Judith Regan at Harper Collins published the book. The response is superb and building to the present day. The One Page Company was born.